Technology
Rust Nation
- Branding + Identity
- Content + Events
With branding, videography and full event production undertaken by the Copia team, Rust Nation is one of the largest dedicated software developer events in the UK. Held in the City of London, it attracts speakers, sponsors, and delegates from companies such as the BBC, Amex, Microsoft and Google.
Building a brand
A strong brand was built, featuring the programming languages mascot and bold colours that represent the big strides the language is making in the market.
Applying the visual language across brand channels
Care was taken to apply the same visual language across all print, social and other digital channels.
Event materials
The brand was designed in a way that suits both digital and large-format event requirements, such as signage and staging.